Project Imago

Year

2023

Client

Project Imago

Project Link

project.imago

Concept

Project Imago is a wearable sculpture and experimental jewelry lab established in 2022. “Imago” symbolizes both the primordial chaos and a metaphorical end stage. Combining hyper detailed algorithm-generated shapes with surface treatments that can only be achieved by handcrafting, Project Imago lives in the prehistory of post-future. The logo design employs letterings with calligraphic elegance and an abstract logo inspired by skeleton and insects, manifesting Project Imago's pursuit of elegant biomorphic beauty through craftsmanship.

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